Builders Mutual 21st Century Building Expo & Conference

 

21st Century building expo & conference

In 2019, the Builders Mutual Insurance Company celebrated 35 years of serving the construction industry. They wanted to showcase their anniversary at the 21st Century Building Expo & Conference with an eye-catching and educational trade show booth design that highlighted their strong history.

 
 

The structure allows for attendees to walk around and through to read about Builders Mutual’s history and experience. One of the challenges of this project was creating a design that worked beyond the conference. After the event, Builders Mutual repurposed the middle panels illustrating their timeline and installed them in their office.

 

Print Design, Trade Show Graphics, Art Direction

Copywriter: Julianne Winkler Smith